Paul David Life started out as upstate New York's best kept secret providing athletes and clients with alternative, and holistic pathways to becoming more centered and one with nature. Paul knew he had an identity problem as well as a perceived value deficiency that he realized would be solved by better focus and better design. That's when he came to E7.
We found his former brand identity and website lacked a level of polish and professionalism while remaining zen and organic. Through our holistic design process, we developed a a logo and identity system that gave him a brand he can be proud of. (and included an eagle that he requested) We then went to work on his website where we kept the vibe and seamlessly incorporated a full registrationa nd payment system. Today Pauls's business is feeling and living just as healthy as his clients!
• LOGO SYSTEM
• BRAND GUIDELINES
• COLLATERAL
• SOCIAL MEDIA TEMPLATES
• WEBSITE
